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1 tag should relate to a variety of themes and keywords that you've posted about and you should assign no more than three tags .  Be sure that the tags that you choose are varied and not repetitive of one another because this may actually hurt your SEO efforts. Along with helping readers find exactly what theyre searching for and reviving some of your old articles , internal linking allows you to highlight the validity of your own site.  You can link to your web pages or to other blog posts.   Shorten Your Blog URL Site URLs are one of the very first things that search engines crawl to tell what your page is all about.  Because of this, its important to keep your URL readable and to avoid a mess of numbers and characters that provide the reader or into search engines with no context.

 

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Below is it shows where to put keywords in URLs and how to structure them.  Keep in mind that your URL does not need to be an immediate pick up of the page title.  Because they're easier to understand Utilizing shorter URLs is a blogging best practice. You'll be on the ideal path to creating content to your readers and creating a site strategy. When it comes to ranking number one in Google search results, which do you believe is more important Technical SEOthings like obtaining meta tags, alt descriptions, and heading text directly or Writing really really really really handy content From my experience, its a mix of both, but more importantly B: Composing really really really really practical content.

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From what Ive discovered, technical SEO only gets you so far.  Stay there and to reach the top, an guide needs to be useful to the reader.  The reason for this is because it contrasts with Googles number one prioritythey want to rank the best content. To help you out, here are just six of those blogging best practices Ive utilized to help my articles rank at the top of Googles search results.  By the end of the post, youll have a easy playbook to perform the same.    The Perfect Word Length If you Google Perfect word length for a blog post youll come across this commonly used chart from a Serp IQ study: a lot of men and women use this graph to warrant writing really really long articles. From my experience, a 200-word guide that is super-useful will outrank a mediocrely useful guide of 2,000 words daily.  However, my guideline would be to target 1,500 words.  And while I just said there is not any ideal length, I follow this rule since it forces me to think about all angles of the topic Im speaking about.

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  They scan.   Consequently, if you would like to keep people engaged with this particular essay, youve got to break down your writing . They seem like function.  People frighten off.  They leave your site if you frighten off people.  And if they leave your site, thats an indicator to Google your article isnt very helpful.  And when its not useful, you begin to drop in rankings.  Therefore, when you write, start looking for chances to divide your paragraphs into shorter chunks. Your Headings Need Hooks Look at these two subheadings and pick the one which catches your interest more: Use Cooking Spray When Frying an Egg or This Ingredient Makes Frying an Egg 10 Times Easier The second headline catches my interest longer, and Ill guess it will for you also.

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The very first headline has the response.  How can you fry an egg Utilize cooking spray.   Theres no reason.  Interest is created by the headline.  You dont know what is going to make an egg easier to unsubscribe unless you keep reading. And if they stay on your page longer, theres a sign to Google which youve got good content.  Therefore, after youve written your article, go back and look for opportunities to make hooks.  If you need help with your hooks and headlines, 1 resource I turn to time and time again is this free guide on how best to compose Magnetic Headlines. Participants in the study were much more likely to reach goals when they created lists than those who didn't.

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A Featured Snippet is an answer to a search result that Google chooses from an articleand most frequently its in the form of a listing.  In the case above, Google reveals a number of measures on how to plan an occasion right within its own results.  The motive Featured Snippets are so valuable is that in the event the article is the one Google chooses to feature, your click-through rate skyrockets. Ive seen firsthand how precious Featured Snippets have been for many of Wild Apricots posts, as theyve improved both our ranks and our traffic.  If you want to get a Featured Snippet, theres still some speculation on how Google picks them, but normally when I write a blog post, I try to include lists or steps as often as possible.   The Kinds of Images That Work Finest Take a look at these two pictures.  Which do you like better (Images from Big Stock Photo.com) Ill have a guess and say its the picture of the happy, smiling people. Its not only that the picture of rocks isnt appealing, but its that were actually hardwired to like images of people improved.

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Since I started using images of people in my blog posts, Ive discovered they get shared a lot longer, which is another variable Google considers in its positions.  Its a small change which makes a big difference.    Your Posts Must be Evergreen Have you ever clicked on an article from a Google search result only to obtain the content outdated When I encounter outdated articles, I click the back button and try another result. Thats why should I need something to rank highly, I attempt to make whats called evergreen contentcontent that remains relevant over a long period of time.  This means I avoid writing about matters that have time-based info or fads.  A number of Wild Apricots evergreen content has been in the top of Googles search results for years. This has improved our blog traffic over 400 percent. Ive put everything Ive learned to a simple playbook that covers how to write and technically optimize articles for Googles search results that anybody can use, whatever the size of your company. If youd like my entire playbook on nonprofit SEO, it is possible to observe my free webinar How to Boost Your Organization by Getting Lots and Lots of Traffic to your site.